Why Google Video Ads?
- Reach More Users
- Increase Your ROI
- Increase Your Brand Awareness
- Advanced Tools & Reporting
It is estimated that in 2021, consumers will spend an average of 100 minutes per day watching videos online. An increase of 19% from 2019 which averaged 88 minutes per person per day. The growing popularity of online videos makes Google Video (YouTube) Ads an ideal way to reach a wide audience.
YouTube is the second most visited website on the internet after Google and is the second most used video content platform after Netflix. With 2 billion unique YouTube users each month the potential reach for Google Video Ads is exponential.
Let us impress you…
Boost Your Brand with Google Video Ads
Google Video Ads, much like Display Ads, are an ideal avenue for promoting brand awareness and consideration. Studies show that consumers are 27 times more likely to click on video ads than standard banner ads due to their highly engaging nature.
On top of this, 64% of consumers say that watching a video has influenced them to make a purchase. With a clearly branded video you can drive both engagement with your business as well as additional sales.
What We Provide
Our Google Ads specialists use their knowledge and experience to ensure your video ad targeting is customised to each of your target audiences along with creative designed to convert.
We custom build audiences for your ads based on shared characteristics that align with your business goals. From demographical factors to shared interests and online behaviours, our strategic segmentation enables your ads to reach the users most likely to interact with your business.
Using branded footage and our own database of promotional videos Oh My Agency’s Google Video Ad specialists customise your video ads to maximise conversions and engagement. We use data-driven performance factors to optimise your video ads based on each of your established audiences.
Oh My Agency’s Google Display Ad specialists and account managers are one and the same. With a specialised approach to YouTube Ads, you get the advantage of a single point of contact with in-depth knowledge of your account.
Reporting & Analysis
Oh My Agency specialists analyse audience factors, ad performance and demographical influences to see areas of best performance within your YouTube ad campaign. Using this data we update and edit your strategy to ensure you get the most out of your ad investment and maximise your return.
Promote Your Business With Video
Videos Ads watched to completion has been steadily increasing over the last few years. In 2017 70% of video ads were watched to completion and the click-through-rate of these ads also increased up to an average of 0.45%. As with display ads, the overall average CTR of video ads is quite low, but with cost-per-view bidding your Google Ads specialist can help get your business in front of thousands of potential customers improving top-of-mind awareness.
What You Get From an OMA Gооglе Video Ads Campaign:
- Strategic audience development
- Customised ads designed to convert
- Data-driven analysis and reporting focused on maximising your ROI
- Dedicated YouTube Ads manager
- Full transparency in the form of your own client portal
Reach New Users with Video Ads
Strategic Audience creation helps put your ads in front of previously undiscovered users. By targeting shared interests, topics and particular YouTube channels, your business can reach online users who had previously not heard of your business. Video campaigns are great for establishing yourself in new markets and building top-of-mind awareness with new consumers.
Contact Oh My Agency Today
Building a successful business requires a strategic and informed approach to reaching new customers. Oh My Agency’s experienced Google Video Ads team knows just what it takes to get your business in front of an ideal audience.
With a strong focus on reaching potential customers at all stages of their journey OMA maximises your return on investment by featuring the right message to the right people at the right time.
Find out how we can help you build a network of loyal customers. Contact us today.