Why Invest in Social Media Advertising?
- Reach Billions of Online Users
- Improve Brand Awareness
- Increase Your ROI
- Advanced Tools & Reporting
Almost half of the world’s population actively use social media for three hours per day on average. The major social media platforms allow users to interact with each other and with businesses through text, images or video. Each social media network with it’s own unique audience base.
This makes social media advertising an ideal way of reaching specific audiences through a medium that they find engaging. Facebook and Instagram users login more than 6 times a day on average. Even Snapchat users log-on more than 20 times per day! Numerous logins per day gives advertisers multiple opportunities to reach their target audience.
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Boost Your Brand With Social Media Advertising
54% of social media browsers use social media to research products. More and more buyers are turning to social media looking for reviews, recommendations and quality brands.
By advertising through social media marketing you can increase overall brand awareness and build relationships with potential customers. Approximately 71% of users who have had positive experience with a brand through social media are likely to recommend the brand to friends and family.
Benefits Social Media Advertising
With millions of users logging into their Facebook & Instagram accounts on a daily basis, there’s nary a better place to invest your social ad spend. Instagram & Facebook ads can appear just as an ordinary post. Meaning you can blend in and stand out all at the same time. Organic ad integration is just one of the strategies implemented by Oh My Agency to help boost your business’ brand awareness.
Managing Your Spend On Social Media
Social Media advertising is managed on a cost per click basis. Because of this, our social media advertising specialists are experienced in and up-to-date with the latest PPC bidding strategies.
We devise our strategy around your designated social media advertising budget to ensure every dollar is well spent. Small businesses can often got lost in the noise of an Instagram feed or other network’s homepage. Oh My Agency works so that even a small business budget can make a big business impact. Our Social Media Managers customise your ad formats and content creation to deliver high converting messages to your target audiences.
What We Provide
As a full service digital marketing agency, we help identify which social media platforms are best for your business goals. We provide in-depth social media strategies ensuring the right people see your brand’s message on the ideal social media channel. This is done to drive engagement and maximise your return on investment.
We work with you to identify your target audience and the ideal platform on which to reach them. We have PPC specialists in Facebook, Instagram, LinkedIn, Snapchat, Twitter, TikTok and YouTube ads. Thanks to this , Oh My Agency provides insight into where you can best reach potential customers in an engaging matter.
Firstly Oh My Agency identifies the best avenue through which to reach your potential customers. Our social media advertising experts then devise a customised strategy for your brand. This includes audience segmenting, customised ad creation and split testing.
Our social media PPC specialists are well versed across a variety of social platforms. Meaning that you receive a single, dedicated account manager across the entirety of your advertising campaign. Our one-point of contact model gives you peace of mind that your campaign is consistent across multiple platforms.
Reporting & Analysis
Every Oh My Agency client is provided with a client portal. Enabling single entry access to all your campaign data across a variety of platforms. Our transparent reporting method allows you to stay informed on your campaign’s performance at all times.
Reach More Customers With Social Media Ads
91% of social media users access their favourite platforms via a mobile device. The average smart phone owner using their device for more than 4 hours each day. This presents a wide and varied reach for your business through social media advertising .
Studies show that one of the major purchasing decision influences for today’s buyers is that of customer service. Through social media advertising you can build relationships and connect with your online customers, creating a better buying experience and encouraging return action. The sharing power of social media advertising has the ability to create a viral effect. This ensures your brand & message reaches more and more potential new customers.
What You Get from an OMA Social Media Ad Campaign:
- Holistic approach to advertising your business on multiple platforms
- Customised ads designed to convert
- Data-driven analysis and reporting focused on maximising your ROI
- Dedicated social media advertising account manager & specialist
- Full transparency in the form of your own client portal
Remind Customers With Remarketing
Using small snippets of code we can create customised remarketing campaigns. These ads can then be served to your business’ past website visitors on a number of different social media platforms. The average user spends over 3 hours a day on social media, a number which is growing each year. This means you have ample opportunity to remind consumers of missed purchases and the potential benefits of engaging with your brand.
Contact Oh My Agency Today
Not sure where to start with social media ads? With so many options for advertising platforms, figuring out where to start can be daunting.
Experience the value of social media advertising, contact the team at Oh My Agency today.